The Design, passion born by chance, it proves to the architect Roberto Giacomucci Ancona, a lifestyle that characterizes every moment of the day. It exploits the knowledge acquired during the years of study to learn how to manage spaces, techniques and materials. "Craftsman design" considers essential to know the soul of the material to be molded, checking step by step transformation. Is thus able to establish a unique relationship with the object: the importance of new meanings while respecting the needs of the materials that compose it. It is a designer's whimsical, ironic, but real and not a mere visionary ideas impossible. He believes in local talent and promising young people, many of whom passed through his courses at the Faculty of Architecture of Ascoli Piceno. Art Director of companies of which loves to enhance the mood, apply strategic skills / communication to promote the widespread dissemination and "democratic" projects.